Have you ever wondered if robots will eventually take over the creative tasks at your work? The thought of AI writing thoughtful, engaging articles or crafting compelling marketing strategies is a topic that fascinates and terrifies in equal measure.

Finding it hard to separate the fact from the sensationalism when it comes to actually implementing AI meaningfully in your content marketing?

I got you!

When Shelagh Cummins, General Partner at The Road to Seven, and power coach to women entrepreneurs, asked if I’d have a 101 workshop for her community, it was an instant yes for me!

IF you’re an entrepreneur (solo to team of 5), marketing infrastructure can get exhausting to implement day after day.

Sure, we all know mainstream AI tools like ChatGPT, Claude, and Perplexity, but did you know about Superhuman, which can help you save an hour a day on your inbox management? Or Canva, which can simplify presentations and image editing?

There’s a direct relationship between technology and entrepreneurship for many of us in the online space. And in a world where we ALREADY work virtually, go-to-market via social media and email prowess, and own IP that’s worth millions, artificial intelligence (AI) can be a once-in-decade force multiplier. 

10x, heck 100x (!!!) is possible on any factor you choose.

Ever wonder, ‘Who's Using AI?’

I do. Almost obsessively. And so I decided to find out.

Let’s dive head first into a topic crucial for small and medium-sized enterprises (SMEs) seeking to harness the potential of AI: the need to build strong AI foundations. Listen, AI is transforming the landscape of business, and SMEs are seizing the opportunity to leverage its power for growth and innovation all over the place!

The draw of artificial intelligence (AI) for small businesses is undeniable. It promises increased efficiency, sharper insights, and an edge over the competition. However, implementing AI is often easier said than done. As a small business owner, you might find yourself grappling with hurdles that seem insurmountable.

Today, we tackle the elephant in the room for small businesses: AI implementation challenges. Despite the agility and innovation small teams can offer, many are still on the sidelines, puzzled by AI integration.

For small businesses and startups, fractional teams are increasingly becoming the go-to model for managing resources efficiently.

Ever watched a magician pull off an impossible trick and thought, "If only I had that kind of magic for my business"? That's what building a custom GPT (Generative Pre-trained Transformer) feels like - conjuring up a magical digital assistant that's bespoke to your business needs.

Can AI be that Perfect Personal Assistant you’ve always dreamed of?

(Surely not?!)

Get ready to have your mind blown by the quantification of the potential of Generative AI (artificial intelligence). A recent McKinsey study estimates that Generative AI could inject a jaw-dropping $2.6-4.4 trillion into the global economy annually from productivity gains. That's a staggering 5% of the entire worldwide GDP!

As AI’s abilities grow in days and weeks, small businesses have a real opportunity. Focussing on AI literacy in specific domains will bring exponential early adopter gains. Today’s quick lesson? We’ll answer the question: What is an AI co-pilot?

Let's talk about OpenAI hitting the billion-dollar revenue mark 🦄 Isn't this just a Silicon Valley fairytale?

Well yes. AND… it's a lesson in risk and reward for every small business owner, creative, and solopreneur out there.

Unless you’ve been on a yoga retreat in the mountains, you know that artificial intelligence (AI) is transforming how we work and live. As AI capabilities explode, developing AI literacy (for yourself and your team) is becoming essential for anyone in business.

When making shows to market your brand - whether podcast or videos - the spotlight often falls on the glamour of post-production. The sleek editing, the engaging captions, and the polish within the look and feel/sound of things is often what gets and keeps our audiences.

Artificial intelligence promises to transform marketing, yet founder-led brands and SMEs eager to implement AI often find themselves lost in theoretical content. Articles outlining AI capabilities far outnumber practical guides on execution.

This scarcity of tactical, applied AI knowledge is a detail worth noting for founders ready to leverage AI to maximize revenue.

Unless you're a SUPERfan of ChatGPT Plus, you might not know that its training data stops at January 2022 now - meaning it doesn't automatically pull in current information 😲

Artificial intelligence holds enormous potential to transform workflows and amplify our capabilities. Yet with endless emerging AI tools and applications, many leaders fall into an implementation trap - attempting to overhaul everything at once.